Most freight brokers have a list of carriers they actually like working with — the ones who answer the phone, run their lanes well, and don't ghost on a load. Those carriers email a "trucks available" PDF every morning. By 9am it's stale. By noon it's wrong.
Enterprise visibility platforms (MacroPoint, FourKites, Project44) solve this — for top-100 brokerages with six-figure budgets. Everyone else stays on email.
TruckRoster is the same idea, priced for the rest of us. Brokers invite their preferred carriers. Carriers connect their ELD in 30 seconds. Locations and HOS land in one dashboard, refreshed in real time. Carriers retain visibility control. $29/mo to start.
ELD APIs (Motive, Samsara, Geotab, Omnitracs, KeepTruckin) finally have well-documented broker-portal flows that don't require an enterprise contract. We're building on top of that infrastructure to deliver SMB-priced visibility.
Built by the same team behind the NinjaTMS family of trucking-industry tools. Get in touch at hello@truckroster.com.